The New #ESPRESSOYOURSELF

If you are a reader and a supporter of my Book Blog turned PR firm then you already know the meaning behind #ESPRESSOYOURSELF….

Most people on Twitter know it as a hashtag game that became a chat that is now being condensed (temporarily) to a weekly prompt posted on Monday at midnight, and can be answered throughout the week by any and all within the #bookish, the #writing, or the #reading communities.

The rules are as follows:

  1. The prompt goes live on Monday at 12 a.m. EST.
  2. You must reply to the tweet and use the hashtag to answer the prompt.
  3. You must reply to one -three people in order to keep the conversation going.

I started ESPRESSOYOURSELF as a hashtag game in order to be a sort of reprieve from typical hashtag games I saw on Twitter:

Prompts were posted with fancy graphics and people were answering the question but no one was connecting.

The hosts were even unaware of what was even being tweeted with their hashtag because they didn’t even reply to the tweets.

This prompted the participants to not reply to anyone else, and it was a great reflection of how we as humans use social media:

To disconnect, to brag, to stay in our self-absorbed bubble, to never try to really get to know anyone else.

So stay tuned through March 30 for weekly prompts, and I thank you all for the support of ESPRESSO YOURSELF.

Signed,

The Smart Cookie

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