#FromTheTube: Mental Health on Booktube Tag

Since I have no new reviews for you, I am trying to get some booktube videos done and up so you aren’t just consuming Music based content. Overall, I found this tag to be so wonderful as it helps to end the stigma about talking about mental health and also has anyone who does the tag openly talking about books that feature mental health storylines or helped in some way with mental health discussions in the readers life.

It was started by Beautiful Chaos of Books and you can check out the original tag in the description box.

#SuicidePreventionMonth: Four Reasons You Should Vote For Jen Ervig for Book of the Year!

Why hello there!

If this is your first time on my site, I welcome and offer you a virtual yet warm chocolate chip cookie welcome. 🙂

In case you didn’t hear, Jen Ervig’s amazing book When My Mind Winds Up is up to win Book of the Year!

Here are four reasons why

Vote now HERE and make sure after you vote you check your email and verify otherwise that vote you just placed does not count toward Jen’s rank in the contest.

Feel free to save this graphic and share it on your favorite social network!

#FromTheTube: All About Cookies For A Cause

Bess The Book Bus Shirt: $21.99

Adopt A Classroom Tote: $15.00

Christina Grimmie Foundation Socks: $15.99

COVID-19 Shirt (Books, Coffee, and Music are my essentials): $25.87

Project Semicolon Backpack: $49.99

COVID-19 Hoodie: $49.99

COVID-19 Mug: $14.98

COVID-19 Long Sleeve: $30.99

Eco COVID-19 Tee: $27.78

Organic COVID-19 Tote: $24.99

The following designs help benefit the continue running and content creation of The Smart Cookie Philes:

Main Logo Mug: $14.99

Landscape Stickers: $6.00

Leggings: $44.99

Beach Towel: $30.99

Blanket: $45.00

How You Treat Your Dog Helps Teach You How To Relate Better With People

This post is sponsored by WellPet but the content and opinions expressed here are my own.

We’ve all been misjudged, misunderstood, heard a rumor about us that upset us, or even felt like the odd person out.

Heck, that’s why I created The Smart Cookie Philes in the first place. Yet, I think it’s why I love spending time and being around my dogs a lot.  I even have nicknamed my dogs and I “The Squad.”

You had a bad day at work? They love you.

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You just got rejected or broken up with? They love you.

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You just got let go from your job and don’t know how you will make your bills? They love you.

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My dogs are always there for me, in the good and the bad, and it’s why I search high and low to find the best treats for them.

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Treats that have all-natural ingredients.

Treats that are made in the USA.

Treats that have a variety of flavors so I always surprise their taste buds with a brand new experience.

It’s why I love that I was recently shopping at Wal-mart and came across Old Mother Hubbard’s dog treats.

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They come in small and mini size, and in a variety of flavors.

Flavors

Founded in Gloucester, MA, Old Mother Hubbard’s dog treats are all-natural and never artificial, and have been around since 1926. Each home-style recipe is carefully crafted from wholesome ingredients that allow you to feel good about giving your pup a reward that is healthy and heartfelt., and all the fun flavors in between, there is a natural choice for every taste that dogs drool over. And while still based in Massachusetts, Old Mother Hubbard is now available at Walmart nationwide!

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You can actually add them instantly to your Walmart cart here or here.

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The cool thing about biscuits is they look good on top of these Carrot Pineapple Mini Muffins recipe that I recently found and tried out. You can find the recipe in the video below and be sure to watch until the end to see “the squad” strutting their stuff with some nifty tricks in order to get their paws on another tasty Old Mother Hubbard dog biscuit.

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At the end of the day, it’s all about how you treat others and THE golden rule: treat others how you want to be treated.

Dogs treat me like I’m worth a million dollars. It sure doesn’t hurt my wallet or my heart to give them the best of the best in dog treats in order so they know how much I love them.

Maybe we as humans can take a few pages from their life handbook too and be quicker to love and understand those around us instead of judge them or throw them to the curb.

 

#SmartCookiePR: Willie Handler to Appear on Between The Lines Podcast

Willie Handler, resident funny man and friend to Martians, will appear on Between The Lines Podcast with Corine La Font.

They will discuss his science fiction novel Loved Mars, Hated The Food.

You can find all previous episodes of the podcast here and check out his book here.

Make sure to connect with Willie at all the networks below and subscribe to his email newsletter. Sources say he doesn’t give out top secret government information but you would only know if you subscribe.

Willie Handler Press Graphic

 

Why You May Want To Invest in Influencer Marketing in 2020?

The Smart Cookie Philes was built on Influencer Marketing. What do I mean by that? Well, it started as a book and music review blog, and it still is at its core because it turns out that readers and music listeners are influenced by reviews. The popularity of the online review started with the origins of online shopping. The online review showcases the best and worst parts of purchasing a particular product or service.

Now as a publicist, it’s what I build my campaigns on. Whether a book or music project is highly recommended by people with an ear or an eye for that genre. If it is more people take notice, and sales of that product continue to increase.

What exactly is influencer marketing? Marketers rely on Influencers to provide unique, engaging content that is unparalleled and targeted (Intellifluence). Basically they are a voice within that niche or targeted audience. Target markets can be broken done so much that it is the reason why marketing is so necessary and vital to any business or entrepreneur. It helps increase awareness of you and your brand. And in turn, that awareness over time turns into an increase in sales.

Many companies now hire influencers to sell their products directly. Built within influencer marketing is a more direct selling venture known as network marketing. It’s where the individual utilizes the engagement from their platform to equal out to sales or more people added to their company’s network or team.

2020 has been called the “golden age of inluencer marketing.”(Intellifluence) and that is actually due in part to the recent COVID-19 pandemic. Upon the introduction of COVID-19, the average screen time has increased and consumer habits have shifted, meaning that brands need to be vigilant about hitting all digital platforms more than ever. During this unprecedented event, trusted social media influencers continue to be a reliable source of information and an effective, authentic way to communicate with target audiences (Rise of Influencer Marketing).

A platform that most people joined during this pandemic was TikTok which is now helping fuel more engagement with certain songs because of Dance videos or helping people of all demographics quickly build an audience. Another huge boom was in live video feeds because everyone was at home.

In the past two months, brands have transitioned to more video and live stream campaigns than pictures. With everyone working from home, brands should take advantage of the time people spend on their computers, TV’s and smart phones during the day with these more dynamic forms of content (Rise of Influencer Marketing).

At the same time influencer pricing is going down, their audience is growing. With much of the world forced indoors, social media usage is skyrocketing. Facebook and Instagram saw a 50% percent increases in livestreams. Twitch’s viewership shot up 31 percent in two weeks. YouTube’s U.S. viewership has increased 63%. Influencers are benefitting from this, with some reportedly seeing as much as a 76% increase in “likes” on Instagram sponsored posts

With everyone forced to shop online, influencers are driving more purchases than usual. Data from affiliate marketers showed upticks in sales via influencers. SmartCommerce reported a 30 percent increase in orders, and competitor RewardStyle has seen a similar spike(https://www.entrepreneur.com/article/349733).

 

While the benefits are clear, I do have a word of caution. Given today’s landscape, agencies need to tread carefully. Not all influencer marketing is the same, and the best programs are collaborations with trusted partners such as Intellifluence. Influencers are people, and some people can act irresponsibly (and very publicly) while others are using their platforms for good. Choose wisely.

 

In a “shelter at home” world, advertisers and agencies are scrambling to create things fast, cheap and with few promotional dollars — just the things influencers have been doing for years. More than ever, this is the time to invest in the experts (https://www.entrepreneur.com/article/349733)

So whether you choose a Youtuber with 10K subscribers or an up and coming blogger with affordable rates, one thing is for sure, now is the time to get on the influencer marketing bandwagon.

 

Resources:

https://www.business2community.com/marketing/the-rise-of-influencer-marketing-and-what-to-expect-in-2020-02318375   June 10, 2020

https://www.entrepreneur.com/article/349733   June 10, 2020

 

https://intellifluence.com/marketing

#SmartCookiePR: Inspirational author Jen Ervig set to appear on Living and Thriving with Rustie MacDonald

Author of When My Mind Winds Up and When My Mind Unwinds Jen Ervig is set to appear on Living and Thriving with Rustie MacDonald.

The podcast offers listeners insight for the mind, body and soul.

You can find all previous and current episodes of the podcast here and check out Jen’s books here

Connect with Jen at all these networks below.

Jennifer Ervig

#SmartCookiePR: Willie Handler to appear on Ghostman Podcast

Willie Handler, Author of The Road Ahead and Loved Mars, Hated The Food will appear on Ghostman Podcast and the episode will be available soon after the recording date of June 13.

Ghostman Podcast discusses horror stories, paranormal stories, and all things extraterrestial.

You can find all episodes of the podcast here and you can check out Willie’s science fiction novel here.

You can keep up to date with Willie at the networks below:

Willie Handler Press Graphic

Willie also puts together a very informative email newsletter so if you are a fan of his writing, his humor, or his cooking, make sure to subscribe. He doesn’t provide recipes but he does have all the ingredients necessary to keep up to date with him and his books.

You can listen to the podcast here: https://ghostmanraines.blogspot.com/2020/06/willie-handler-author-wwwwillehandlercom.html?m=1

#SmartCookiePR: Jennifer Ervig to bring her message about defeating anxiety to Dove and Dragon Radio

For Immediate Release

 

May 24, 2020

 

Chelsea DeVries 

 

Publicist

 

When My Mind Winds Up: Book where Author Shines a light on her own struggles with anxiety to help you defeat your own.

 

Author to Appear on Dove and Dragon Radio Podcast Hosted by M.L. Ruscsak

 

  Award-nominated author Ervig writes with a conversational and authentic tone sharing about her own personal struggles with anxiety while like a best friend lifting you up with encouragement and hope to help you defeat your own. Her episode of Dove and Dragon Radio will be recorded on June 9, 2020 and available soon after. Dove and Dragon Radio is hosted by Author M.L. Ruscsak. A

podcast where you can find out what the world of indie and small press publishing is up to.!

 You can listen to all episodes of the podcast here: Blog Talk Radio .

 

About When My Mind Winds Up:

When My Mind Winds Up is a unique help for the reader who finds their mind constantly tangled up in anxiety. Jen brings her faith and personal journey with open hands in hopes that she can take what’s helped her and “pay it forward”. You’ll be shocked at what you read and it will hurt, but hopefully it will “hurt so good”.

 

About the Author: 

Jen is a Seattle area pastor, wife, mom, event speaker and award nominated author. Her book, As My Mind Unwinds, has been heralded as a hilarious, non fluffy, unique take on a devotional surprising even non Christian readers again and again. She loves to laugh and firmly believes that “Jesus doesn’t care about your happiness if your joy is at stake”.

Download This Press Release

Jen Ervig to be a guest on Dove and Dragon Radio